Course curriculum

  • 1

    Introduction

    • Introduction to Marketing Your Art

    • About the Teacher: Jaide Fox

  • 2

    Brand Assessment

    • Brand Assessment

    • Brand Assessment Form

  • 3

    Create a Brand

    • Where to Start

    • Create a Brand

    • Create a Brand Identity

  • 4

    Create a Business

    • Develop Goals

    • Create Goals - Worksheet

    • Keep it Legal

    • Create a Product Line

    • Start Developing Your Audience

  • 5

    Products

    • Creating Sellable Products

    • Establishing Pricing

    • Product Photography

    • Photoshop Product Editing Template

    • Product Packaging

    • The Products STILL aren't selling

  • 6

    Local Marketing

    • Craft Fairs

    • Booth Checklist

    • Galleries and Artisan Shops

    • Facebook Groups

  • 7

    Online

    • Introduction to Online Sales

    • Make a Website

    • Choosing a Web Host

    • What are SEO Tags

    • Write a Newsletter

    • Social Media

    • Facebook

    • Instagram

  • 8

    Final Words

    • Final Words